Curate

Curate is a strong fit for event businesses where proposals, pricing, menus, recipes, contracts, payments, and production details need to stay connected. It is less useful for attendee registration, ticketing, mobile apps, or large conference operations.

Event Planning & Management Paid

Paid subscription with plan and add-on pricing; third-party profiles cite entry pricing around $30 per seat but current vendor pricing requires plan review

Visit Curate →

Tool Nutrition Label

Founded Stemcounter launched in 2014; Curate branding is used for the broader event business platform

Headquarters St. Louis, Missouri, United States according to company profiles

Company Size Small private software company; public profiles commonly place it below 100 employees

Funding Privately held; no major public funding round found

Pricing Model Subscription priced by plan, users, event volume, and optional apps such as recipes, rentals, staffing, and multi-location

Free Trial No public self-serve free trial found; demo-led evaluation

Contract Monthly or annual billing available according to Curate pricing FAQ

Attendee Capacity Not attendee-cap based; capacity depends on event volume, users, and operational modules

Mobile App No dedicated attendee app; operational work is mainly web-based with client portals and documents

Offline Capability No

Data & Compliance Hosting and compliance details should be confirmed during vendor review

Expertise Level Intermediate

Event Types

Catering EventsWeddingsCorporate EventsFloral EventsRental EventsVenue Events

Key Integrations

Stripe Payments (Native) QuickBooks Online (Native) Xero (Native) Google Calendar (Native)

Support Channels

Customer success onboarding callSupport teamHelp resourcesDemo request

Best For

+ Full-service caterers that need faster proposals, recipes, costing, contracts, and payments
+ Florists and rental businesses that price complex event orders repeatedly
+ Venue or event-service teams that want client-facing proposals and internal production notes together
+ Growing teams that need pipeline visibility and fewer spreadsheets

Not For

− Conference organizers that need registration, agendas, apps, check-in, and sponsor tools
− Teams looking for a free or lightweight RSVP tool
− Businesses that only need invoices and do not maintain detailed menus, rentals, staffing, or recipes
− Organizations that require public enterprise security documentation before a demo

Key Capabilities

✓ Build polished event proposals with client portals, themes, pricing, approval, and payment workflows

✓ Manage recipes, ingredients, components, costs, and quantities for catering and floral work

✓ Send contracts with electronic signatures and collect event details through forms

✓ Track pipeline, customer details, timelines, production notes, purchase orders, rentals, staffing, and multi-location workflows

✓ Use native accounting, calendar, and payment integrations to reduce duplicate entry

Honest Limitations

Vertical-Specific Fit

Curate is built for event businesses such as caterers, florists, rentals, and venues, not broad conference management.

Plan Scoping Required

Important apps and limits vary by plan or add-on, so buyers need to map workflows before choosing a package.

No Attendee Experience Layer

It does not replace event apps, registration platforms, lead retrieval, or audience engagement tools.

Operational Setup

Menus, inventory, recipes, pricing logic, templates, and team processes need setup before automation pays off.

Pricing Breakdown

Plan	Price	Details
Core Curate Plan	Paid subscription	Includes proposal builder, pipeline management, payments, themes, forms, e-signatures, and timeline planning according to vendor FAQ
Operational Apps	Plan or add-on pricing	Recipes, rentals, staffing, multi-location, AI assistant, and other operational modules may require higher plans or add-ons
Annual Billing	Discount available	Vendor FAQ says monthly and annual billing are available with annual discounting

Cost at Common Event Sizes

100

attendees

Not attendee-priced

Evaluate against proposal volume, event revenue, and production time saved

500

attendees

Not attendee-priced

Best modeled by event business throughput rather than attendee count

Hidden Costs to Watch

! Staff time to configure menus, recipes, pricing, inventory, proposal templates, and forms
! Payment processing fees through connected payment providers
! Accounting cleanup or integration work with QuickBooks, Xero, or existing systems
! Additional users, locations, event volume, or apps as the business grows

Curate is for event-service businesses that lose time turning ideas, menus, rentals, staffing, contracts, and payments into a client-ready proposal. It connects front-office sales with the operational details needed to deliver the event.

It is not a registration or conference platform. The buying decision should center on proposal volume, catalog complexity, setup effort, and whether the supported add-ons match the way the team actually produces events.

Comparing this with other event tools?

Get a shortlist of the best-fit options for your event workflow.

Compare My Options

Pairs Well With

Stripe

The payment engine many event tools rely on, with excellent developer ergonomics and flexible checkout options, but no built-in event workflow of its own.

Registration & Ticketing Paid

Collect proposal payments through a familiar payment processor

Tripleseat

The industry-standard event sales platform for restaurants, hotels, and unique venues — powerful lead capture and document automation, but opaque custom pricing.

Venue & Catering Event Management Paid

Compare venue and catering sales workflows when restaurants or hotels are part of the operation

Caterease

Catering and banquet management software with deep menu, BEO, production, staffing, and event-print workflows.

Venue & Catering Paid

Compare catering-specific operational depth and quoting workflows

Alternatives

Caterease

Catering and banquet management software with deep menu, BEO, production, staffing, and event-print workflows.

Venue & Catering Paid

More established catering and event management software for larger catering operations

Planning Pod

All-in-one venue and event business platform for bookings, registrations, contracts, invoices, floor plans, and operational workflows.

Event Planning & Management Paid

Broader event planning suite with floor plans, forms, tasks, and client portals

Tripleseat

The industry-standard event sales platform for restaurants, hotels, and unique venues — powerful lead capture and document automation, but opaque custom pricing.

Venue & Catering Event Management Paid

Stronger fit for restaurant, hotel, and venue sales teams

Questions to Ask the Vendor

1
Which plan includes recipes, purchase orders, rentals, staffing, multi-location, and AI assistant features?
2
How are event limits, user seats, locations, and add-ons priced as our volume grows?
3
Can we migrate current menus, recipes, proposal templates, contracts, and customer records?
4
How do payments, refunds, accounting sync, and tax handling work in our region?
5
What onboarding help is included, and how long should setup take for our catalog?

How we research tools

We research each tool by reviewing official documentation, pricing pages, and user feedback from Trustpilot, G2, and Capterra. If something's out of date or inaccurate, use the link below to flag it.

Suggest a correction →