Stova

Stova is built for event teams that need a serious enterprise stack: registration, onsite badging, mobile app, virtual/hybrid experiences, lead retrieval, integrations, analytics, and support. It is powerful, but review themes suggest buyers should budget for complexity, procurement time, and implementation discipline.

AI Event Planning & Management Paid

Custom quote across Starter, Core, Pro, and Enterprise packages

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Tool Nutrition Label

Founded 2022 brand; built from Aventri, MeetingPlay, and eventcore roots

Headquarters New York, NY

Company Size Private company; Gartner lists 201-500 employees

Funding Private company backed by prior event-technology mergers and investment history

Pricing Model Package-based enterprise subscription and event services model based on event size, features, support, and customization

Free Trial Packages page says to ask about an exclusive trial; no public self-serve trial found

Contract Annual or event-based enterprise contracts are typical; confirm term and services scope

Attendee Capacity Built for small through large enterprise events; capacity depends on package, onsite services, and virtual requirements

Mobile App Yes - attendee mobile app supports schedules, maps, messaging, engagement, digital badges, QR check-in, and lead retrieval

Offline Capability Yes

Data & Compliance Global platform with international transfers; hosting and data-residency terms should be confirmed in contract

Expertise Level Advanced

Event Types

Enterprise ConferencesTrade ShowsHybrid EventsVirtual ConferencesSales KickoffsRoadshowsAssociation EventsLead Retrieval Programs

Key Integrations

Salesforce (Native) HubSpot (Native) Marketo (Native) Eloqua (Native) Google Analytics (Native) DocuSign (Native) Stripe Connect (Native) Open API and webhooks (API)

Support Channels

24/7 global event supportSales and account teamManaged servicesProject leadsTechnical onsite supportDocumentation and training

Best For

+ Enterprise event teams managing complex in-person, virtual, and hybrid programs
+ Organizations that need registration, app, badging, lead retrieval, and reporting in one ecosystem
+ Teams with Salesforce, HubSpot, Marketo, Eloqua, analytics, and payment integration requirements
+ Events that need managed services or 24/7 global event support

Not For

− Small teams that only need simple ticketing or RSVP pages
− Organizations without staff to own setup, templates, permissions, and reporting
− Buyers that need transparent public pricing
− Teams seeking a lightweight attendee app without enterprise event operations

Key Capabilities

✓ Create branded registration workflows, event websites, email campaigns, agendas, and attendee communications

✓ Run onsite check-in, badge printing, lead retrieval, session scanning, and attendee tracking

✓ Deliver mobile app engagement with schedules, maps, messaging, gamification, polling, surveys, and digital badges

✓ Support virtual and hybrid events with live streaming, virtual lobbies, exhibitor spaces, and on-demand content

✓ Sync event data with CRM, marketing automation, analytics, payment, travel, and housing systems

✓ Use dashboards and BI tools to report across event portfolios

Honest Limitations

Opaque Pricing

Stova publishes packages, not fixed prices, so budgeting requires a sales process around event size, package, and services.

Complexity And Learning Curve

Gartner and review summaries praise breadth but flag configuration depth, settings complexity, and onboarding effort.

Best For Mature Event Operations

The platform is most valuable when a team can standardize templates, integrations, permissions, and reporting across events.

Support Scope Matters

Buyers should clarify what is included in 24/7 support, managed services, onsite help, and strategic account management.

Procurement Can Be Heavy

Enterprise buyers should expect package selection, RFP/RFQ, security, and data-processing review to take time.

Pricing Breakdown

Plan	Price	Details
Starter	Custom quote	Smaller or simpler events with agenda/session planning, registration and payments, event website, self check-in, badges, surveys, and reporting
Core	Custom quote	Adds white labeling, venue sourcing, abstracts, API, exhibitor reporting, and virtual platform capabilities
Pro	Custom quote	Adds fuller branding, unlimited venue sourcing, advanced analytics and BI, branded mobile apps, and broadcast studio
Enterprise	Custom quote	Adds premium integrations, strategic account manager, advanced security, MFA, and advanced BI

Hidden Costs to Watch

! Onsite hardware, badge printing, lead retrieval devices, and technical staffing can materially affect total cost
! Complex CRM, MAP, SSO, data, and BI integrations may require services work
! Virtual production, broadcast studio, recordings, and managed services should be scoped explicitly

Stova is for teams that need event infrastructure, not just event pages. Registration, mobile app, onsite check-in, badge printing, lead retrieval, virtual content, and event analytics can all sit in one enterprise-grade environment.

That breadth is also the risk. Stova works best when the event team has operational ownership, clean data requirements, and enough budget for implementation and support. Smaller teams should compare the cost of that depth against simpler platforms before committing.

Comparing this with other event tools?

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Pairs Well With

Salesforce

The default enterprise CRM for event-driven revenue teams that need serious workflow depth, but one that only pays off when you have admin muscle and a clear process.

CRM & Marketing Paid

Sync attendee, lead, campaign, and account activity into revenue operations

Marketo

Adobe's enterprise marketing automation platform for complex B2B lead management, nurture, CRM sync, and event attribution.

CRM & Marketing Paid

Use event registration and attendance data for enterprise nurture, scoring, and attribution

Cvent LeadCapture

Enterprise lead retrieval app for exhibitors and sponsors that combines badge scanning, qualification workflows, and CRM-ready lead handoff inside the broader Cvent ecosystem.

Lead Retrieval Paid

Benchmark lead retrieval workflows when evaluating exhibitor and sponsor data capture

Alternatives

Cvent

Enterprise event platform with broad registration, attendee engagement, onsite, venue sourcing, and hospitality workflows for complex programs.

Event Planning & Management Registration & Ticketing Paid

Broader enterprise meetings management footprint and procurement familiarity

RainFocus

Enterprise event marketing and management platform with advanced analytics, personalization, and deep CRM integrations for large-scale conferences.

Event Planning & Management Event Marketing Paid

Strong enterprise event data, agenda, and personalized attendee journey platform

Bizzabo

Enterprise B2B event platform with modern UX, strong onsite tooling, and a rare published starting price for a premium all-in-one event OS.

Event Planning & Management Lead Retrieval Paid

Marketing-led event platform with strong attendee experience and event analytics positioning

Questions to Ask the Vendor

1
Which package includes the exact registration, onsite, mobile, virtual, lead retrieval, and BI features we need?
2
What is included in 24/7 support versus managed services, onsite staffing, and strategic account management?
3
How are Salesforce, HubSpot, Marketo, Eloqua, SSO, webhooks, and API limits priced and implemented?
4
What offline behavior exists for onsite check-in and badging after the initial sync?
5
Can we inspect an implementation plan for templates, permissions, reports, data migration, and event cloning before signing?

How we research tools

We research each tool by reviewing official documentation, pricing pages, and user feedback from Trustpilot, G2, and Capterra. If something's out of date or inaccurate, use the link below to flag it.

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