VOW

VOW is a niche guest management option for high-touch, VIP, and venue-driven experiences where the arrival and seating journey matters. Its public footprint is thin, so buyers should verify pricing, security, reliability, and support before using it for a critical guest list.

Custom pricing; no public plan table found
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Tool Nutrition Label
Founded 2019
Headquarters New York, New York, United States
Company Size 11-50 employees on LinkedIn
Funding Privately held; public funding history not clearly disclosed
Pricing Model Sales-led guest management platform for venues, hosts, and event organizers
Free Trial No public free trial found
Contract Demo-led or custom agreement; terms should be confirmed
Attendee Capacity Not publicly disclosed; validate by venue and guest-list complexity
Mobile App VOW Go is available on iOS and Android for guest passes, table/seat details, and updates
Offline Capability No
Data & Compliance Not clearly disclosed publicly; confirm before uploading guest lists
Expertise Level Intermediate
Event Types
VIP EventsVenue EventsBrand ExperiencesHospitality EventsMedia and Entertainment EventsPrivate Events
Key Integrations
VOW Go (Native) Mobile Passes (Native) Guest Concierge (Native) Venue workflows (API)
Support Channels
Customer support emailGuest concierge support claimsSales/demo contactApp store support links
Best For
  • + Venues coordinating VIP guest journeys and stakeholder lists
  • + Premium events where table, seat, pass, and check-in details need to feel polished
  • + Hosts that want a guest-facing mobile pass experience
  • + Teams replacing spreadsheets for invitation, seating, and arrival visibility
Not For
  • Public ticketed events needing marketplace discovery
  • Conferences needing agenda, exhibitor, abstract, and badge operations
  • Teams requiring extensive independent reviews before procurement
  • Organizations that need public pricing and security documentation before demo
Key Capabilities
Provide guest mobile passes through VOW Go
Surface table and seat information for quick arrival
Coordinate check-in and guest status in real time
Send event updates and concierge-style guest information
Support premium guest journeys across venues and high-touch hosts
Centralize guest list, seating, and arrival workflows
Honest Limitations

Thin Independent Review Footprint

Serchen lists no reviews and app store review volume is very small.

No Public Pricing

Budgeting requires a vendor conversation because plan tiers are not published.

Security Detail Needs Review

App stores disclose personal data collection categories, but enterprise security documentation is not prominent.

Narrow Use Case

VOW is guest and venue operations software, not general ticketing or conference management.

Capacity Not Published

Buyers should validate event size, multi-venue workflows, and support coverage.

Pricing Breakdown
Plan Price Details
Guest Management Platform Custom Pricing is not published; request quote by event type, venue count, guest count, and support needs
VOW Go Free guest app App store listings show the guest app as free for attendees
Venue / Enterprise Custom Venues and recurring premium event programs should confirm multi-event terms

Cost at Common Event Sizes

100
attendees
Custom; may be viable for high-touch guest lists
Value depends on guest importance, not size alone
500
attendees
Custom quote required
Validate check-in throughput and support
1000
attendees
Custom enterprise/event terms
Confirm scaling, real-time updates, and onsite operations

Hidden Costs to Watch

  • ! Guest data cleanup and import preparation
  • ! Onsite staffing and device needs
  • ! Custom branding, integrations, or concierge expectations
  • ! Security and legal review for VIP personal data

VOW is for events where guest arrival is part of the experience. Mobile passes, seating details, and real-time guest coordination can matter a lot when the audience includes VIPs, sponsors, talent, or venue stakeholders.

Because the public evidence base is limited, treat the demo as an operations test: guest import, pass delivery, check-in, privacy, support, and fallback process all need proof.

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Questions to Ask the Vendor
  1. 1
    What is the full pricing model by event, guest count, venue, app, and support level?
  2. 2
    What data is collected in VOW Go, where is it hosted, and how can guests request deletion?
  3. 3
    How does VOW handle offline or weak-connectivity check-in?
  4. 4
    Can we import and export guest lists, table assignments, pass status, and check-in history?
  5. 5
    What support is available for VIP guests before and during the event?
How we research tools

We research each tool by reviewing official documentation, pricing pages, and user feedback from Trustpilot, G2, and Capterra. If something's out of date or inaccurate, use the link below to flag it.

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